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Why Choose Us?

If I can lead a multi-billion dollar brand to success- I got you. I do this because I like it. I enjoy being a part of my clients' journey to success. You will not find another program with  more elements of coaching, sales training and experience than what we have to offer.

About Us

Charlene Friend

SellSMART Guru

My name is Charlene Nichols. I have over 23 years of sales experience and I LOVE SALES. I wanted to build a program that brings business owners back to basics and gets them to fall in love with selling and the very nature of what that means. Selling is NOT manipulation. It is NOT deceipt. Selling is service. It is connections. It is the very essence that makes our world go round!